About Fortune Imports

Our Team


Jeff Goldberg is President of Fortune Imports, founded in 2016.  Fortune Imports is a division of Fortune International, the parent company of Fortune Fish & Gourmet, Fortune Minnesota and Lobster Gram. Jeff began his career with Landlock Seafood in Dallas in 1988 as a frozen seafood buyer where he worked for four years. In 1992, Jeff moved to Chicago where he joined a large frozen seafood company.  He was the Director of Shrimp Procurement from from 2005 through 2015 and held various responsibilities including logistics, marketing and sales. Jeff has served on the Board of Directors of the National Fisheries Institute as well as on the Executive Committee of the Shrimp Council.


Lisa Belleno is the Administrative Assistant for Fortune Imports.  She started her career in the seafood industry in 2005 working as the Office Administrator for Sealord North America, a division of Sealord Group in New Zealand.  While at Sealord, she carried out sustainability certifications such as MSC and ASC and worked with Sealord Group to implement a new ERP system, all while honing her skills in accounting, inventory, and quality control.  In 2012, Lisa went on to work for the logistics team at a major seafood importer in the Chicago area.  In addition to her logistics responsibilities, she helped enable GDSN compliance, performed accounts payable duties, wrote and executed SOPs for a new processing plant, and obtained a HACCP food safety certificate

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